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Market Advisory
Committee
NGV
Zone at Clean Cities Conference A Success
Based on comments from exhibitors and attendees, CVEF’s
50-booth NGV Zone at the 11th Annual Clean Cities Conference
in Palm Springs was a big success. The road-trip themed NGV
Zone featured 35 NGV equipment and service suppliers and a
CVEF island exhibit that included a Honda Civic GX, a BAF
Technologies-modified Crown Victoria taxicab and a Freightliner
M2 with John Deere 8.1L natural gas engine. Due to unforeseen
access limitations, a natural gas powered Thomas Built Saf-T-Liner
school bus originally slated to be in the CVEF booth was stationed
outside for attendees to tour during the Truck and CARnival
ride-and-drive period.
A
CVEF Market Advisory Committee (MAC) conference task force
generated additional interest and attendance to the NGV Zone
by sending out pre-show promotional html mailings and, on
the show floor, featuring quizzes with prizes, a magician
and refreshments.. In addition, over 120 industry advocates
wore “NGVs NOW..” themed dress shirts on Tuesday
as a sign of industry strength and unity.
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